A more human approach to brand building.

Find the wisdom in the crowd, not of the crowd.

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Hello.

We are Carat.

Vi grundades f?r ?ver 50 ?r sedan och var d? v?rldens f?rsta mediebyr?. Idag ?r vi ?ver 12 000 konsulter som finns representerade i fler ?n 100 l?nder, med en gemensam passion om att driva tillv?xt f?r v?ra kunder via f?rdjupad f?rst?else f?r konsumentresan - och med en ?dmjukhet f?r ansvaret som det ?ven inneb?r. Vi ?r oerh?rt stolta ?ver v?rt arbete vi g?r tillsammans med v?ra kunder och gemensamma partners - nyfiken? Se mer h?r, inspirerade av insikter kring konsumentresan.

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Designing for People

  • Business planning for growth

    Vi hj?lper v?ra kunder att s?kerst?lla l?ngsiktig tillv?xt. Det kan handla om att identifiera r?tt strategi f?r att etablera sig p? en marknad, lanseringsstrategi eller att ta/f?rsvara marknadsandelar.

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  • Understanding people & culture

    Vi analyserar och ger insikter om m?nniskor och deras behov i contexten f?r snabbr?rliga f?r?ndringar h?nsyn tagen till omv?rldens f?r?ndringar. 

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  • Consumer experience mapping

    V?ra unika verktyg m?jligg?r f?r oss att g?ra djupa och insiktsfulla analyser av kundresan, kategorier och hur varum?rken uppfattas inom varje steg. 

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  • Partnerships & innovation

    Vi ?r m?na om att vi samarbetar p? b?sta s?tt med alla v?ra kunder och deras s?v?l som v?ra partners.

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  • Designing & optimising media-led experiences

    We design personal and immersive experiences that connect real people to each stage of a journey, leveraging the full media ecosystem.

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  • Investment & activation at scale

     We utilize innovative, consistent, transparent and scalable buying and investment capabilities and media owner partnerships.

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  • Performance marketing & commerce

    We match our focus on developing brand building experiences with the integration of performance marketing and new commerce opportunities into our plans.

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  • Marketing effectiveness

    We operate marketing effectiveness and learning agendas for both brand affinity and equity as well as short term sales – all to drive long-term customer value.

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We’re only as good as the people we work with.

Tillsammans med v?ra kunder och partners nomineras och vinner vi fina utm?rkelser. Det g?r oss oerh?rt stolta!

Leading With Thought

We have the experience and point of view to help transform and elevate your brand.

More Thought Leadership

News to inspire and inform.

The world moves fast, but we still need to keep up to date. If you don’t have time for a full, deep dive into our thought leadership, our news will keep you informed.

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We work all over

Vi finns v?rlden ?ver och har ?ver 100 kontor globalt. Kontakta oss f?r att hitta ditt n?rmaste Caratkontor.

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